Have you ever wondered how music is chosen and licensed for commercials, films, TV shows and video games?  Did you know that there is an entire industry dedicated to licensing songs for these opportunities?  This seminar for high school and college students, taught by Tom Eaton, will introduce you to how the industry works, as well as the many different job opportunities available within it.  

Tom Eaton, Senior VP of Music for Advertising, works to create new opportunities for UMPG’s current roster of writers and to serve as a liaison between the writers, advertising agencies and the publishing group in order to place songs and writers on upcoming advertising campaigns.  During his 22 years with UMPG, Eaton has placed songs in commercials for Apple, Google, Ford, KFC, Nissan, Target, Chrysler and many more well-known global brands.

Date: Wednesday, May 12, 2021, 4:00 – 5:00