Julie Hurwitz

Julie Hurwitz is a 20+ year music industry veteran and the Founder and CEO of Songbird Creative, a music agency advising record labels, brands and tech start ups on operational strategy, recruitment and synch licensing.

Before launching Songbird, Julie was President of Synch and Creative Operations at Hipgnosis Song Management and spent more than a decade at Kobalt Music Group where she was Co-Head of Synch managing a team of 55+ across nine cities. She has negotiated multiple millions of dollars in licenses including Super Bowl commercials and Presidential campaigns. In tandem with Kobalt's People & Culture team, Julie led the company’s recruitment strategy.  

Before Kobalt, Julie was VP at Nettwerk Music, Music Producer at Ogilvy, and Executive Creative Director at renowned music production company, Q Department. She currently sits on the board of the Association of Music Producers.

Julie loves interior design, tamales, dark comedy and direct communication.