Karen Macmillan
VP, Creative Sync
Universal Music Group
Karen Macmillan is a seasoned music licensing executive who serves as the VP, Creative Sync at Universal Music Group. Based in New York City, she spearheads east coast creative sync strategies and placements for the powerhouse REPUBLIC Collective label group which includes Republic, Island, Def Jam, Mercury, MCA, and Casablanca Records.
With over 25 years of extensive industry experience, Karen is widely recognized for her proactive, innovative approach to connecting music with visual media. She specializes in a diverse range of genres, from alternative, pop and hip-hop to singer-songwriter and electronic music. Throughout her storied career, she has secured high-profile placements in major advertising campaigns for premier global brands like Apple, Google, Samsung, Honda, Budweiser, Lowes, Uber and Verizon.