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Karen Beach

Founder and Owner
CYDROX Merch

Kay Beach is a seasoned fashion entrepreneur and creative force in the fashion, brand development and music merchandising industry. With a sharp eye for design and a deep connection to music culture, Kay has built a successful business bridging the gap between brands, artists, their customers and fans through high-quality, custom merchandise. From concept to production, Kay specializes in creating apparel and accessories that not only reflect the identity of the artists and brands but also resonate with the audience.

With years of experience collaborating with fortune Fortune 500 companies and global icons like BMG, Sony Music, Panavision, Coca-Cola, BMW, Mini, Diageo, Polaris, Yamaha, NASCAR, Jack Daniel’s, Milwaukee Tool, William Grant & Sons, and many more Kay understands the power of merchandise as both a branding tool and a revenue stream. Through innovative design, reliable sourcing, and a strong commitment to authenticity, Kay continues to help brands and artists elevate their image and grow their fanbase with merchandise and product that sells.